How Much Does It Cost to Develop an App Like Apple Pay?
EWallet App Development

How Much Does It Cost to Develop an App Like Apple Pay?

March 18, 2025

In the world of online payments, Apple Pay has revolutionized the way people transact, providing a fuss-free and secure means of making payments.

However, if you are planning to develop an app like Apple Pay, you may wonder: *How much does it cost to develop an app like Apple Pay?*

Building a solid payment solution is a complex game with many components—security, integrations, user experience, and so on.

In this blog post, we're going to deconstruct the cost of an Apple Pay-like app and walk you through the variables that drive its price.

Be it making a mobile payment or adding something new, you can take help from this blog to find an answer to Apple Pay like app development cost.

What is Apple Pay?

Apple Pay is a mobile payment and digital wallet service that allows users to make secure payments both in-store and online, and within apps through their Apple devices.

Essentially, it's like having your wallet in your phone, yet it boasts a plus of advanced security features.

Instead of having to swipe a credit card, you simply utilize your Apple device's built-in NFC (Near Field Communication) technology to make contactless payments by tapping on your phone.

Setting up is easy; simply pair your credit or debit card with the Apple Wallet on your iPhone, Apple Watch, iPad, or Mac.

Once you have it set up, you can purchase at participating stores, pay for services online, or even send money to friends and family using Apple Cash.

That's really convenient, fast, and super secure.

Apple Pay employs encryption and multiple types of authentication to ensure that transactions made through it are protected from fraudulent activity.

Investors who are interested in building an eWallet app should realize that building a secure payment system is not so straightforward.

Apple Pay Market Stats

  • Global Users: As per eWallet market stats, Apple Pay serves hundreds of millions of consumers globally across 78 markets.
  • Apple Revenue: For the first quarter of 2025, Apple earned a combined total of 26.34 billion U.S. dollars through services revenue.These services also encompass iTunes, the firm's online entertainment database, software, digital content, AppleCare, Apple Pay, and licensing.
  • Market Share: Apple Pay is the leading digital wallet, with a 92% market share in the United States.
  • Online Payments: Apple Pay accounts for 14.2% of online consumer payments.
  • In-store Payments: Apple Pay accounted for 3.5% of all in-store transactions.

Average Cost to Develop an App like Apple Pay

Cost to Develop an App like Apple Pay

Curious about, “How much does it cost to create an app like Apple Pay?”

Creating such a sophisticated eWallet app involves strategic planning, an appropriate technology stack, and the right team.

On average, the cost to develop an app like Apple Pay can go from $40,000 to $150,000+.

This cost can fluctuate as per various different factors, including platform selection and, development team location.

These are some of common factors that we can discuss in detail in the next section

Here is a table of what you expect in the name of eWallet app development cost :

FactorEstimated Cost Range
Basic App (Single Platform)$40,000 - $70,000
Advanced App (Multiple Features)$70,000 - $120,000
High-End App (With Security & Compliance Features)$120,000 - $150,000+

Factors Affecting the Cost to Create an App like Apple Pay

When you're considering the cost to create an app like Apple Pay, there's more involved than simply an estimate.

Developing a strong, secure, and loaded digital wallet like Apple Pay isn't a cakewalk.

It takes intelligent planning, best-in-class developers, and state-of-the-art technology.

So, let's get into what influences the cost to build an app like Apple Pay and how that number increases (or decreases).

1. Platform Selection

Do you wish to develop your app for one platform ( Android app development , iOS app development ), or both?

If you're looking for the cost to build an app like Apple Pay for a single platform, the price will be less.

But if you wish to target both Android and iOS users, the Apple Pay-like app development cost goes up since you'll have two different builds (or a cross-platform solution, which comes with its own set of issues).

PlatformEstimated Cost Impact
iOS only$40,000 - $70,000
Android only$45,000 - $75,000
Both iOS and Android$80,000 - $150,000+

2. Features and Complexity

One of the huge eWallet app development challenges is to balance and cost.

The more features you include, the higher the cost to develop an app like Apple Pay will be.

For example, basic payment transactions are easy, but including peer-to-peer transfers, security features such as Face ID, or advanced encryption will take additional development time and resources.

Feature ComplexityEstimated Cost Impact
Basic Features$40,000 - $70,000
Advanced Features$70,000 - $120,000
Custom Features (AI, Analytics, etc.)$120,000 - $150,000+

3. Security and Compliance

eWallet security is no joke.

As mobile payments are all about security, be prepared to invest a bit extra if you intend to ensure your app is impenetrable.

Having it meet international payment standards such as PCI-DSS and GDPR adds a further layer of complexity and expense.

After all, safety first, right?

Security/Compliance LevelEstimated Cost Impact
Basic Security (e.g., encryption)$10,000 - $30,000
High-Level Security (PCI-DSS, GDPR)$30,000 - $50,000
Fraud Prevention/2FA$10,000 - $25,000

4. Development Team Location

The Apple Pay like app development cost highly depends on location.

The cost to hire a team from an experienced mobile app development company in the U.S. or Western Europe could be anywhere from $100 to $200 per hour. While in Eastern Europe or Asia, it could be around $30 to $70.

That is a big difference while calculating costs for building an app like Apple Pay.

LocationEstimated Cost per HourTotal Cost Range
U.S./Western Europe$100 - $200 per hour$100,000 - $200,000+
Eastern Europe$30 - $70 per hour$50,000 - $120,000
Asia$30 - $70 per hour$50,000 - $100,000

5. UI/UX Design

A good-looking, user-friendly eWallet app design plays an important role in how successful your app will be.

A simple design would cost less, while a friendly interface appealing to clients to make payments seem easy will raise the overall costs of creating an app like Apple Pay.

Design ComplexityEstimated Cost Impact
Basic Design$5,000 - $15,000
Custom/Advanced Design$15,000 - $30,000
Interactive UI/UX$30,000 - $50,000+

6. Integration with Payment Gateways

For any magic to happen, your app must communicate with processors of payment, banks, and networks of cards. This is why it is one of the growing eWallet app trends .

That means the integration of such systems, especially with high-security policies, will add complexity and costs to your project.

Integration LevelEstimated Cost Impact
Basic Integration$10,000 - $20,000
Advanced Integration$20,000 - $50,000
Real-Time Processing$20,000 - $40,000

7. Maintenance and Updates

When your mobile application is finally ready for its users, that doesn't mean that the work is over.

Regular maintenance, security patches, and updates are essential for an app to run smoothly.

So, these ongoing costs must be factored into your considerations when you calculate the cost to create an app like Apple Pay.

Maintenance TypeEstimated Cost Impact (Annually)
Basic Maintenance$5,000 - $15,000
Regular Maintenance$15,000 - $30,000
Ongoing Support$10,000 - $50,000

These figures represent the most significant factors that affect the cost to build an app like Apple Pay.

Depending on what your project requires and how sophisticated your app is, expenses can vary. Always make sure to budget for future maintenance and updates as well.

Essential Features to Have in Apple Pay like App

When you are planning to develop an app like Apple Pay, you have to concentrate on some critical features that make it not only work but also secure, easy to use, and effective.

It is not a small feat to develop a mobile payment solution, but having the correct features will make your app stand out and fulfill user requirements.

Here's a brief overview of the most important eWallet app features you should absolutely have in your Apple Pay-like app to make it a hit.

Remember, the more sophisticated the features, the more it adds to the cost to create an app like Apple Pay, but investing in them can make your app stand out.

FeatureDescriptionCost Impact
User Authentication (Face ID/Touch ID)Secure login via biometric methods to ensure safety.Adds security complexity, increasing development cost.
Payment Gateway IntegrationIntegration with popular payment gateways like Visa, MasterCard.Essential for functionality; costs vary based on complexity.
Near Field Communication (NFC)Allows users to make contactless payments.Adds to cost for hardware and backend integration.
Digital WalletSecure storage for payment cards, loyalty programs, and more.Core feature; impacts cost depending on storage and security.
Transaction HistoryLets users view past transactions, making the app more useful.Moderate cost for integration and database setup.
Peer-to-Peer PaymentsAllows users to send money to friends or family.Increases development complexity, adding to the cost.
Push NotificationsAlerts for transactions, promotions, and security updates.Simple feature; low cost impact, but improves user engagement.
Security Features (Tokenization, Encryption)Protects user data and ensures secure transactions.High cost due to the implementation of encryption and compliance with standards like PCI-DSS.
Multi-Currency SupportFor global usability, enabling transactions in different currencies.Can increase complexity and cost, especially for currency conversion.

Steps to Create an App like Apple Pay

If you want to build an app like Apple Pay, the first thing you need is to follow the right steps.

It is not dependent only on the mere creation of superficial payment solutions. It also includes an understanding of what makes a payment app secure and user-friendly.

Now, let's investigate the necessary steps to develop an app like Apple Pay.

1. Conduct Market Research & Define Your Goals

Before you even begin to build an app like Apple Pay, step back and understand your target audience, your competitors, and the problems you will be solving.

Ask yourself: What does your app deliver that Apple Pay doesn't? Which very specific (and narrow) needs of a target group will be executed in your app?

The more you know about the market, the better decisions you will make in defining the features for your app and planning the development roadmap.

2. Find the Right Development Team

When you're ready to embark on the development of an app like Apple Pay, picking the right team is key.

If you choose to go for in-house developers or outsource the job, ensure the team has expertise in app development, payment systems, and security standard practice.

The specialists needed in this development include backend, frontend, implementation in security, and integration with the payment gateway.

3. Create a User Interface (UI)/User Experience (UX)

The success of any app depends on its usability.

You want your users to feel that making any transfers is intuitive and easy to do. Use your design team to create a neat and simple interface.

Concentrate on easy navigation and smooth transaction processes. A good user

experience will wrap your future app in a warm embrace and welcome users back.

4. Develop the App

Following are the key elements you must pay attention to as you build the app:

Payment Gateway Integration: Select trustworthy payment processors and integrate them into your app. Stripe, PayPal, or direct integration with financial institutions is what you need.

Biometric Authentication: Implement Face ID or Touch ID to support automatic and easy authentication, preventing unauthorized usage.

NFC Support: Create the capability for contactless transactions, enabling customers to tap their phone to make payments at supporting merchants.

Security Measures: Use encryption and tokenization to secure user information. Provide security for all transactions by leveraging industry best practices such as SSL certificates.

Transaction History: Provides the ability to view previous transactions, giving users transparency and keeping them aware of payment history.

This is how you turn your eWallet app idea into a successful solution. But, that’s not it.

5. Test Your App Thoroughly

Security and functionality are of utmost importance when it comes to payment apps. Thorough testing fills the gap here. Ensure that:

  • Test for bugs and glitches in the app.
  • Provide smooth integration with payment gateways.
  • Prove the security features, such as encryption and biometric verification.
  • Conduct user acceptance testing to make sure your app is easy to use.

6. Launch & Marketing

Now that your app has been developed, it's time to launch! But the work does not end here:

  • Launch the App: Publish it on both the iOS App Store and Google Play Store. You can also undergo beta testing to collect feedback before final release.
  • Marketing Campaign: Get your app out there! Launch digital campaigns, tap into social media, and even collaborate with merchants to get the word out.
  • Customer Support: Establish a strong support mechanism to manage customer queries and complaints.
  • Feedback Monitoring: Once the product is released, monitor the feedback and reviews from users. Update accordingly as per their experience.

7. Offer Post-Launch Support

Post-launch support is key to the long-term success of your app.

Once your app goes live, you'll have to make sure it's working well, resolve any problems that come up, and keep your users happy. Here's what post-launch support entails:

  • Track app performance to identify any bugs, crashes, or lag. Monitor transaction times, user interactions, and app stability using analytics tools.
  • Fix any bugs and glitches reported by users without delay. Timely bug fixes will ensure a good user experience and stop bad reviews.
  • With new vulnerabilities surfacing, it's crucial to keep your app's security features updated. Introduce newer encryption schemes, security patches, and comply with the newest regulations.

Post-launch support ensures user satisfaction and keeps the app functioning smoothly, guaranteeing long-term success.

How Do Apple Pay-like Apps Make Money?

Apple Pay-like apps generate income mostly via transaction fees and collaborations.

The app is free to download and use for the users, yet there are a number of revenue-generating possibilities through payment processing services offered.

Here's how these eWallet apps make income:

1. Transaction Fees

Whenever a user makes a payment using the app, there is a small transaction charge.

This is often borne by merchants or companies accepting payments using the platform. It's normally a percentage of the entire transaction amount.

2. Subscription Fees

Many top eWallet apps provide premium functionalities to users on a subscription basis.

For instance, they can charge for higher-level transaction reports, added security functions, or linking with other financial software. This can be an annual or monthly charge.

3. Merchant Fees

Similar to Apple Pay, the app can charge merchants a fee for accessing the payment platform.

The fee could be less than usual credit card processing fees, but it still gives a consistent source of revenue.

4. In-App Purchases

Apple Pay-similar apps can earn money by selling in-app purchases, including extra services or features.

For instance, users can buy virtual gift cards, loyalty points, or financial management tools.

5. Interest and Credit

Some apps also provide bundled financial services, i.e., credit cards, loans, or saving schemes.

Partnership with financial institutions will enable them to make money via interest or through a percentage of the profit realized from lending operations.

6. Advertising

If the application has a lot of users, it can create revenue by hosting relevant advertisements.

For instance, banner advertising, sponsored promotions, or offer-based advertising focused on the customer's transaction activity can generate incremental revenue.

How Techanic Infotech Can Help You to Build an App Like Apple Pay?

Looking to create a seamless, secure, and reliable payment app like Apple Pay?

Techanic Infotech is your trusted eWallet app development company experienced in building custom mobile payment solutions.

We specialize in developing apps with robust security features, user-friendly interfaces, and multi-platform support.

Our expert team ensures your app integrates smoothly with payment gateways, offering secure transactions and seamless user experiences.

If you have an idea, better not wait and share with us today.

Conclusion

It takes thoughtful planning, a robust development team, and high investment in features and security to develop an app similar to Apple Pay.

Although the cost to build an app like Apple Pay includes factors like the platform selected, features, security, and development team location, investment in best-quality payment solutions helps ensure your app differentiates itself from other apps in the crowded digital wallet space.

By knowing what influences the cost and by making sure your app is developed with the appropriate features and security, you can develop a successful, easy-to-use mobile payment system.

To proceed, if you are ready to make the move and develop your Apple Pay-like application, contact Techanic Infotech today!

FAQ's

The development cost of an Apple Pay-like app varies between $40,000 and $150,000+ based on the complexity, platform, features, and security needs.

The main features are user authentication (Face ID/Touch ID), integration with the payment gateway, support for NFC, a digital wallet, peer-to-peer transfer, and strong security measures such as encryption and tokenization.

Development time generally takes 6-12 months, depending on the app complexity, features involved, and expertise of the development team.

Essential security requirements include tokenization, end-to-end encryption, two-factor authentication, and adherence to PCI-DSS and GDPR regulations to provide secure transactions.

Yes, you can create your application for both. But that will incur higher development expenses and time versus developing for a single platform. You may choose a cross-platform solution as well.

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